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Bike Hero

Nov 19, ’08 4:47 PM
Author josh kamler Categories Candy

For lovers of Guitar Hero everywhere.

UPDATE: so we’ve been hearing that this video was commissioned by Activision, makers of Guitar Hero, as a viral video. Gotta say, it’s a smart little piece of brand building. The only place Activision went wrong was that they weren’t transparent enough about it. And that’s the thing: you don’t lie to the people who love what you do.

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Comments

2 Comments so far. Leave a comment below.
  1. Skythe,
    11/21/08 at 2:12 am

    awesome

    Reply
  2. hubs,
    11/22/08 at 4:38 pm

    “viral” video from activision.

    Reply

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